[markweyner]

What is a better form of keywords, in plural form or in singular?

[bobwilson37]

I think both are same, but it depends on your business. If your business deals with multiple range of items then go for plural, and if you have a unique business then go for only singular ones..Thank you

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[Allen]

Both keyword has different searches.So i suggest to use both.

[mikecriss]

i also would like to prefer both ..............

[markweyner]

I was just thinking,, if you use plural keywords,, then it also contains the singular form of it... Example businesses. It also contains business as its singular form...

So I thought,, plural form of verbs is more practical to use than its singular form.. Am I getting it wrong?

[garyearle]

Mark..yes..you have it wrong slightly.....in many keyword tools..the plural form is also shown because that is how people will search...lesson...vs lessons...and at times..the search counts can have a dramatic difference. That's why you need to research first..see where the searches are. Determine that..determine what phrase or phrases to attack.

Just my opinion

Gary

[soniaagarwal]

It's based on the No of average searches for both keywords...

[markweyner]

Originally Posted by garyearle

Mark..yes..you have it wrong slightly.....in many keyword tools..the plural form is also shown because that is how people will search...lesson...vs lessons...and at times..the search counts can have a dramatic difference. That's why you need to research first..see where the searches are. Determine that..determine what phrase or phrases to attack.

Just my opinion

Gary

After a while of thinking, I guess you are right... Searching and researching is the most effective way to know what form of the keyword is to be used..